Ticket booking platform upgrade
Building the information portal and integrating it into the existing system to improve user experience and increase conversions
Client
Atlas is a platform that unites carriers and passengers in a single space. Built on the basis of Atlas IS information system, it allows to work with routes and passengers, as well as book tickets in a few clicks
Business challenges
- Lack of comprehensive route and booking information for customers
- High load on customer success service
- Low booking conversion rate
Our solutions
- Next.js application
- Match React and Next.js
Project description
To develop the solution, we chose the Next.js framework because of its server-side rendering capabilities. Websites using SSR are able to deliver content to users faster because the content is generated on the server side before being sent to the browser. This can improve page load time, which is an SEO factor.
We used Nginx as a proxy to ensure that the user is redirected to the correct application. Using Next.js allowed us to implement routing without conflicts with the main application based on React.
The design and page mockups were provided by the customer, our task was creating page layout. At the request of the client, we deployed a new application in the part of the environment for A / B testing and analytics.
Technology stack
- Next.js
- React
- Nginx
- Redux toolkit
Key activities
Results
The project was completed on time and on budget, allowing the client to achieve the following goals:
- Reduce inbound route calls with new information pages by 27%
- Improve user experience and increase in-app conversions
