Ticket booking platform upgrade
Development of an information portal and integration into the existing system to enhance user experience and drive higher conversions
Client
Atlas is a platform that brings together carriers and passengers in a unified space. Built on the Atlas IS information system, it enables efficient route management, passenger coordination, and seamless ticket booking with just a few clicks
Business challenges
- Lack of comprehensive route and booking information for customers
- High load on customer success service
- Low booking conversion rate
Our solutions
- Next.js application
- Match React and Next.js
Project implementation
For the development of the solution, we selected the Next.js framework due to its server-side rendering (SSR) capabilities. Websites utilizing SSR can deliver content more efficiently, as content is generated on the server before being sent to the browser. This approach significantly improves page load times, which positively impacts SEO performance.
To ensure proper application redirection, we implemented Nginx as a proxy. Using Next.js, we achieved seamless routing without conflicts with the main React-based application.
The customer provided design and page mockups, and our team focused on creating the page layouts. At the client’s request, we deployed the new application within the environment designated for A/B testing and analytics, enabling better data-driven decision-making.
Technology stack
- Next.js
- React
- Nginx
- Redux toolkit
Key activities
Business outcomes
The project was completed on time and within budget, enabling the client to achieve the following goals:
- Reduced inbound route calls by 27% through the introduction of new information pages
- Enhanced user experience, leading to an increase in in-app conversions
